Archive for April, 2010

Ardentees Gets Technical

So what do I mean by technical in the title of this post? Well, I review a lot a shirts and shirt lines and the majority are lauded for their ability to be cool and simple at the same time. It makes sense…if you contact a printer with a very complex 4-color process print he will tell you one of three things…

Cure Apparel for JDRF

Now I have to be honest, whenever I see a t-shirt line that is tied to a charity, there is an initial bit of skepticism. You just hate to see that concept being used more as a marketing ploy than as a vehicle to do good. However, one thing that removes that doubt is when the t-shirt designs are directly based on the charity’s subject matter. That is the case with Cure Apparel