Linty Fresh Going Global

June 4, 2009 | Written by Darren | Category: T Shirt Business

Most of the time an indie t-shirt line announces they’re going global, it simply means they are shipping internationally. A big step nonetheless, but not quite like moving your operations overseas. That is what it sounds like Linty Fresh plans to do and possibly more…

The plans at Linty Fresh are still a little unclear according to the blog but they definitely seem very exciting. Eric Terry, the founder, recently did a three month stint in China and set up production partners to take his wears across the Pacific pond.

linty_fresh

He’s going even further to set up branding in China and warehousing. That all indicates less of a production/sourcing/importing to the United States set-up and more of a physical presence in China for sales set-up.

I guess the questions I have now are:

  1. Will there still be sales in the states?
  2. Is the new website you’re setting up for a Chinese specific domain or to replace the current .com?
  3. Is the motivation to branch out into different products, increase quantity per t-shirt print run, or lower the per shirt pricing?

I have been involved with overseas apparel production and outsourcing and while there are many advantages, there can be just as many disadvantages. I have a feeling with a sharp guy like Eric, he is aware of the pitfalls and has found a way to make them work for him.

Good luck Linty, we’re looking forward to watching your future success.

3 Responses

  1. Linty Fresh Eric Terry Answers Questions | June 10th, 2009

    [...] posed a few questions for Eric Terry at Linty Fresh in my previous post about his motivation for expanding his operations into China. Here is what he had to say about [...]

  2. chopshopstore | June 29th, 2009

    not sure what is the big deal on shipping international. we have been doing it since day one. i see many shop that don’t and people ask all the time if we ship international. i have Endicia, i add an international shipping address. print label… what is the big deal? am i missing something?

  3. Darren | June 29th, 2009

    @ Chop Shop,

    Yes, you are missing quite a bit. Linty Fresh has set up production partners and secured a retail location overseas in China. Having an actual physical presence internationally is a little different from printing a label and sending a shirt overseas.

    Btw, the #1 reason small t-shirt shops don’t ship internationally isn’t because you have figured out the magical formula of printing a label and they haven’t. It is because they don’t want the hassle of increased credit card fraud.